Qantas Airways is Australia’s largest domestic and international airline with the Qantas Group offering services to 182 destinations in 44 countries around the globe. Qantas is also proud to be one of the most recognised brands in Australia.
Qantas has been behind the Australian Grand Prix for the past 25 years. In 2011, Qantas approached Australian F1 driver Mark Webber to become a Qantas Ambassador. At the announcement of the partnership, Mark said he was honoured to have been chosen. “Qantas is such an iconic Australian brand. As a sportsperson, I love representing my country on the world stage and being a Qantas Ambassador means I’m able to represent Qantas wherever I am in the world,” Mark said.
2011 saw Mark nurture his ambition to transfer his skill set from the grid to the skies by becoming a pilot, sharing with the public his desire to fly post his Formula 1 career. As part of the partnership, Mark and his mentor Qantas A380 Captain Mark Penklis are working together on the transition from F1 to flight cockpit including spending time in the Qantas flight simulator.
Qantas has continued its event partnership as the Naming Rights Sponsor of the 2012 Formula 1™ Australian Grand Prix and will continue to work closely with Mark throughout the 2012 season.
Swisse is an Australian company dedicated to making people healthier and happier through clinically proven natural health products and education. Swisse takes great pride in delivering benchmark standards and all products contain scientifically-validated, premium ingredients that are based on over 25 years of research to deliver the best possible results. A great Australian success story, delivering benefits to the world, Swisse stands by the four P’s: Principles, People and Passion come before profits.
Swisse CEO Radek Sali believes Webber is an ideal role model to represent the company’s brand.
“As a wonderful Australian athlete and role model, Mark’s passionate outlook on health and fitness is inspiring to us all!” says Mr. Sali. “Mark works hard and is dedicated to being the best in the world, and Swisse is thrilled to be able to help him perform at his best every day.”
Mark echos the positive partnership saying, “Formula 1 racing is hard work and with 20 races all over the world, I am constantly putting my body under stress,” says Webber. “I train with the world’s best scientists, physiologists, engineers and now leaders in natural medicine with Swisse.” When Mark Webber isn’t competing in gruelling two-hour races, he is completely dedicated to running, cycling, kayaking, fundraising, mentoring and media. He is at the pinnacle of professional sport, having won the final grand prix in Brazil 2011 and Swisse is behind Webber all the way to help him perform at his best and become World Champion in 2012.
Swisse are also the naming rights partner of the Swisse Mark Webber Tasmania Challenge, so click here to get involved!